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IBM: Driving Efficiency and Revenue Through Services Transformation

IBM: Driving Efficiency and Revenue Through Services Transformation

Cloud & Cognitive Services (C&CS) is a division of IBM that brings together IBM’s software platforms and solutions, enabling hybrid cloud services delivery that helps clients predict, automate, secure, and modernize their business. From an operations perspective, C&CS helps IBM’s services business modernize, simplify, automate, and accelerate quote to cash (Q2C).

However, one of the main challenges for IBM recently was the need to eliminate the chaos of disconnected tools, data, and processes (especially for their local and global operations). At any given time, the company is typically involved in more than 20,000 – 25,000 projects ranging in size and scope, and they needed to a way to eliminate the time spent collecting and consolidating data from multiple disconnected systems.

Recently, two leaders from IBM —Worldwide Software Services Business Operations Director Michelle Ginther, and Executive Project Manager Sharon Burton — joined TechRuum’s Director of Product Management Dave Blumhorst on an informative and insightful webinar, during which they shared the details of their transformation journey with TechRuum’s connected services.

Before we dive into some of the details, dynamics, and lessons covered in the webinar, let us take a step back and briefly discuss what is meant by connected services.

What are Connected Services?

Connected Services is the guiding principle for transforming services to deliver more value, delighting customers while driving profitable revenue. It is about connecting people to the right systems, delivery methods, and other parts organizations for the business and customer’s benefit.

As you’ll hear from Dave Blumhorst, Director of Product Management, “Professional services does not live in a silo. We are connected to the rest of the organization, and we need to emphasize that connection.

Now let’s dive in!

The Top Business Drivers That Enable Transformation at IBM

At IBM, transformation is not “just another buzzword.” It is authentically built into the organization’s DNA and has remained a defining part of the culture since the company launched more than a century ago in 1911.

To move forward and reap the rewards of being a truly connected services organization IBM identified six core business drivers that enable transformation:

TechRuum PSA as the Services Cockpit at IBM

Why did IBM choose the TechRuum PSA solution (built with TechRuum’s AdaptiveWork, formerly Clarizen) to drive transformation? It was a combination of key capabilities and core functionalities.

The key capabilities include:

  • Financial Management
  • Project Management
  • Capacity Management
  • Audit Support

The core functionalities include:

  • Highly configurable environment to meet IBM’s requirements.
  • Flexible infrastructure for seamless integration.
  • Streamlines data analysis & reporting.
  • Reduction in operational resource

Regarding TechRuum PSA solution using AdaptiveWork, Michelle stated, “We can configure AdaptiveWork and make it fit IBM’s needs. The infrastructure is seamless. It is integrated into what we do.”

Michelle also addresses a few other key points within the webinar, including the additional value this solution has brought for IBM’s services and operations team.

In fact, the TechRuum PSA solution has become such a core part of the infrastructure at IBM, that it is referred to internally as the “services cockpit.”

Challenges Addressed with TechRuum PSA

IBM selected TechRuum PSA to solve problems in five key areas: 

How IBM Unlocked Value with TechRuum PSA

From an infrastructure perspective what IBM needed to do was establish one integrated system. Based on this vision, Michelle and Sharon invested a significant amount of time analyzing and understanding IBM’s Q2C infrastructure; and particularly where data and business intelligence was stored. What they discovered was that instead of just one, there were in fact multiple sources of truth, including:

  • Distributed Software
  • HRMS
  • Timesheets
  • Ledger

Based on this understanding, the focus shifted to how TechRuum PSA could be utilized and configured (through several APIs) to capture data from these various sources of truth, and deliver them to project managers, resource managers, and other team members so they could get the real-time actionable intelligence they needed to make faster, smarter decisions.  

However, in order to achieve this vision and unlock more value, IBM had to overcome challenges in two key areas:

  • Deployment-Related Challenges
  • Business-Related Challenges

The webinar dives deep into IBM’s challenges, explores how they were and solved, and highlights the outcomes and value that IBM continues to realize with TechRuum PSA as the company’s “services cockpit.” Sharon and Michelle also discuss what they have learned so far, and how they anticipate leveraging TechRuum PSA in the future to unlock even more value.

Watch the Webinar & Additional Resources  

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TechRuum Inc is a world class information technology company committed to use the best business practices to help companies develop the capabilities needed to compete in the global market. TechRuum partners with its clients to achieve success in the global markets with its specialized expertise in providing Onsite, Offsite and Offshore IT services and solutions. TechRuum’ core competency lies in enabling its clients to reduce the cost and complexity of deploying information technology while ensuring reliability, scalability, and manageability.

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